A painting of sell like hot cakes, from its spell card.
SELL LIKE HOT CAKES
Money & Trade

Why do we say “Sell like hot cakes”?

To sell out fast, as soon as there’s any to sell.

The story

In early 1800s America, hot cakes were griddle cakes, often johnnycakes made with cornmeal. They were sold at fairs and bake sales, fresh off the griddle.

Like most pancakes, they were much better hot than cold. So they usually sold as soon as they were made, and a crowd would wait for the next batch.

A penny bought one, which made them an easy treat for a crowd. Vendors could hardly keep up, and a cake left to cool was a cake nobody wanted.

By October 1830 a newspaper in Buffalo, New York, described goods “Going like hot Cakes: at one cent a-piece.” In 1839 the writer Charles F. Briggs had a character predict that something would “sell like hot cakes.”

From there the phrase spread through business talk. By 1900 it was in use across the English-speaking world.

How it’s used today

Used for anything that flies off the shelves, from concert tickets to a new phone to the last tomatoes at the farmers market.

“Those lemon bars sold like hot cakes—we were out by ten o’clock.”
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